Danika Lochhead joined The Siren Group in the spring of 2008 as an account intern.

Having just graduated from the University of Toronto with an Honours BA in Canadian Studies, and a double minor in Political Science and Writing, Rhetoric and Critical Analysis, her focus on media and culture positioned her well in the consumer public relations field. Thriving in the fast pace, multi demanding, and intimate environment of a boutique PR agency, Danika has quickly made her mark within the industry and has advanced to account coordinator at Siren.

Danika has special interest in art, travel and sports. Having spent her youth visiting museums and galleries she has a special appreciation for the visual arts. Her love of travel has taken her to England as an exchange student and spent time in Italy, France, Spain and Portugal to further her interests. Danika has a strong history in sports as both a player and a facilitator and has used this by volunteering as administrator and coach in both her home and current local community.  

Danika is currently engaging her love of languages by learning Italian and plans to continue her studies in social media. She is involved in Toronto’s vibrant art community and has found a new passion in the fashion world.